Our Organization


The DLNA organization is a group of dedicated individuals with the knowledge to confront the digital compatibility challenge and transform it into a compelling opportunity for both the industries and customers we serve.
Scope & Strategy

Scope
In order to achieve the vision of digital interoperability in the home, DLNA has published a common set of industry design guidelines that allow manufacturers to participate in a growing marketplace of networked devices, leading to more innovation, simplicity and value for consumers.

The DLNA Networked Device Interoperability Guidelines specify the interoperable building blocks that are available to build platforms and software infrastructure. These guidelines focus on interoperability between networked entertainment and media devices for personal media uses that involve images, audio and video. As new technology and standards become available, the Guidelines may broaden to cover other areas, such as home control, communications and advanced entertainment scenarios. Phased development of these Guidelines will take place to enable new user scenarios as they become important to consumers.

Strategy
To deliver on the vision of interoperability in the digital home, DLNA has focused on three key elements:

  • Industry collaboration
  • Standards-based interoperability
  • Compelling products

The following is an overview of each of these elements:

Industry Collaboration
Industry collaboration has developed into an entire ecosystem of companies that together offer consumers a broad set of complementary products and services. This ecosystem includes contributors that are helping to bring all the necessary elements of the digital home to market and encompasses manufacturers, software and application developers and service and content providers. In addition, the collaboration of DLNA industry leaders has facilitated industry marketing and promotion while encouraging development, interoperability and support of home network devices.

Standards-Based Interoperability
Under DLNA's leadership, the industry has cooperated in the development of workable guidelines for product design that define interoperable building blocks for devices and software infrastructure. It covers physical media, network transports, media formats, streaming protocols and digital rights management mechanisms. Standards for these areas are defined in many different forums and compliance with these standards has been an important first step. The DLNA Network Device Interoperability Guidelines were created in a unique cross-industry effort that combined the efforts of over 200 consumer electronics, PC, and mobile device manufacturers and other DLNA member companies from around the world, working together with the aim of achieving the Alliance’s vision of a fully connected, digital home. Since technology and standards continually change and improve, these DLNA Guidelines will also evolve over time and ensure continued interoperability as new and old technologies are mixed together and addressed by DLNA.

Compelling Products
Diverse and interoperable products are necessary to provide consumers with broad, compelling experiences and value throughout their homes. To this end, the DLNA Networked Device Interoperability Guidelines define many Device Classes in several Device Categories. To read about the categories in more detail, click here.

Membership Related Documents