Logo Guidelines and Files

These guidelines are intended for use when creating Digital Living Network Alliance^SM (DLNA®) materials such as DLNA presentations, DLNA marketing collateral, DLNA documentation, etc. These guidelines do NOT grant any license rights to DLNA Members to use any logo or mark for their own purposes. Specifically, these guidelines do NOT grant any right to use any Service Mark or Logo in association with products which are not DLNA materials or products.

Download the new DLNA Logos (zip, 1.6Mb)
Certification Logo & Messaging Info - DLNA Certification Logo and Product Messaging Manual (pdf, 353k)

Primary DLNA CERTIFIED™ Signature

The DLNA Certified logo is only for use in association with individal DLNA Certified products and in retail store environments which have DLNA Certified products. Additional retail applications for the DLNA Certified logo may include print advertising, direct mail, web marketing and other promotional materials.

The DLNA Certified logo must be accompanied by the trademark (™) in every retail application. The only time a trademark (™) is not used is when the logo is emblazed on a product by the manufacturer. The 2-color primary signature is the preferred usage.

Primary DLNA CERTIFIED™ Signature	Primary DLNA CERTIFIED Signature

Secondary DLNA CERTIFIED Signatures

Secondary signatures have been created for logo applications that require backgrounds where the primary usage is graphically inappropriate or illegible. The secondary signature uses must be careful to apply the other guidelines in this document.

Color saturation and final choice of logo will depend on the specific marketing application and materials used.

One Color Reverse Application

One Color Application

Two Color DLNA Proprietary Sticker Shape Application	Two Color DLNA Black Reverse Application

DLNA CERTIFIED Clear Space & Minimum Size

Space & Size

x = The Mark's Height

Clear Space

In order to maintain the integrity of the DLNA CERTIFIED Signature, basic clear space and minimum size requirements should be followed. These will ensure that the Signature is always legible and should be applied when reproducing and placing the secondary signatures as well. As indicated to the right, the clear space surrounding the Signature should be 1/3 x on all sides, where x = is the height of the DLNA symbol.Minimum size requirements for Print and Web usage are indicated to the right.

Print Applications Minimum Size	Web Applications Minimum Size

Logo Color Palette

logo colors

See Color Usage for more information.

Unacceptable DLNA CERTIFIED Signatures

Distortion	Color
Cannot expand or compress signature
Image	Outline
Cannot use signature over image	Cannot outline any portion of the signature
Pattern Background
Cannot use signature over patterned background